Tag: social

Facebook Reaches 500 Million Users

Facebook, the world’s largest social network, has officially signed up 500 million users worldwide.

Let’s put that into perspective: If Facebook were a country, it would be the 3rd most populous nation in the world, dwarfed only by India and China. The ride hasn’t been the smoothest however. Facebook has angered users since the 200 million mark, by radically altering the layout of the website on a whim. And unless you’ve been living under a rock for the last few months, you would’ve heard about the Facebook privacy fiasco that escalated in May, after Facebook decided to open up most of your sensitive information to the world.

In protest, users began pledging to delete their accounts on the 31st of May. Non-surprisingly, the so-called “movement” didn’t manage to gain any traction, resulting in 33,000 members deleting their account. After all, if information is sensitive, why post it to the internet? Nevertheless, Facebook started earning some very bad publicity – attracting the attention of American politicians. Eventually, Facebook revamped it’s over-complicated privacy controls into something much easier to understand and manage.

But little has been done to slow the growth of the networking giant, despite competition from MySpace, Bebo, Orkut and others. Twitter, however, which doesn’t classify as an entire social network, is still growing at a rapid pace. Facebook has previously “borrowed” features from Twitter, such as the News Feed, in order to remain relevant and competitive. It wouldn’t surprise me if the two websites start stamping on each others’ toes in the near future.

Despite having a Facebook account, I’m definitely not very comfortable with Mark Zuckerberg in control of my data, but when there’s no real alternative with the same kind of saturation as Facebook, it’s no surprise that people continue to sign up.

MySpace To Lay Off Two Thirds of Workforce [UPDATE]

myspace

Following an announcement to initially remove 30% of its staff from its payroll, News Corp has announced that it plans to lay off two thirds of MySpace’s international work force.

The major reduction will see Myspace go from 450 to 150 international employees, although MySpace China and MySpace Japan won’t be affected as they are locally owned and part of joint venture respectively. News Corp also plans to shut down at least four of its international offices, and every single office is up for immediate shutdown. Offices that exist in Argentina, Brazil, Canada, France, India, Italy, Mexico, Russia, Sweden and Spain are all under scrutiny for possible shutdown.

Around half of all MySpace’s traffic comes from outside the United States, so there’s no telling what this move will have on MySpace’s popularity, which is already half that of its biggest competitor: Facebook.

Once restructuring is complete, Berlin, London and Sydney will exist as the sole regional hubs for MySpace activities on the international front.

[Original Post: MySpace To Send 30% Of Staff Packing]

MySpace To Send 30% Of Staff Packing

MySpace logo

News Corp has announced that their social networking website, MySpace, will lose 30% of its staff in a bid to cut costs in its bid to remain popular with alternatives such as Facebook.

MySpace used to be the number one social networking website in the world, but has lost its spot to Facebook, who recently reached the 200 million member milestone. Although very different in nature, Twitter is also proving to be surrounded by more buzz than MySpace these days. Facing the tough competition, the decision was made to fire 30% of the staff (approx. 400 individuals), leaving 1000 employees behind.

According to the new MySpace chief executive, Owen Van Natta, the move was made to reinstate a culture that resembles one of a fresh new start-up.

“Simply put, our staffing levels were bloated and hindered by our ability to be an efficient and nimble team-oriented company,”

said Van Natta to Reuters.

Nobody inclined to comment when employees will be told whether they’ll be allowed to keep their jobs or not.

This comes at a time when Facebook has nearly more than three times the number of unique visitors per month when compared to MySpace, and news that Google wishes to renegotiate an advertising deal once the current contract expires next year.

There is serious doubt whether MySpace can turn their network around, which has become synonymous with badly designed profile pages as well as a platform of promotion for new musical artists. Here’s hoping for the best.

The announcement resulted in News Corp’s shares dropping by 4.2% to $9.41

UPDATE 1:

MySpace has announced their plans to lay off two thirds of their international workforce.

[Full Story: Reuters]

Facebook Changes Redesign after User Backlash

facebook-redesign-w400-h400

Earlier this month, Facebook altered its design in a bid to bring new functionality and features to users. This was an incredibly unpopular decision with virtually everyone.

The biggest and most notable change of the redesign earlier this month included a realtime news feed, very similar to Twitter. Unfortunately many users were unimpressed and rather angry, creating popular Facebook groups against the new layout. Facebook saw no other choice but to redesign their redesign:

We received over 30,000 emails, and want to thank all of you who wrote in to share your opinions. Today, we are beginning to roll out the new home page.

Facebook will slowly begin implementing their revised layout based on user feedback, and the changes are already being rolled out to users worldwide.

Facebook’s blog has a post which contains all the changes and new additions that are being implemented.

Facebook Grows 149% in US – Hitwise

Current social network trendsetter, Facebook, is busy placing serious pressure on the current market leader, Myspace.

In February 2008 Facebook had a small 14.56% market share, rooting it firmly in the place of the world’s second most popular social network. Things have changed drastically since then however. In the latest report by stat-trackers Hitwise , Facebook has grown 149% within the last year, more than doubling its current share to grab 36.03% of the market. It’s clearly evident the Facebook’s cleaner more elegant interface is converting Myspace users at an alarmingly quick rate, Myspace’s was dominating the market last year with a massive 72.92%. But as a year passes, it’s market share has diminished rapidly, now resting just above the 50% mark.

facebookmarketshare

[Source: CNET News]