Intel Redesigns Chip Logos

Intel has launched a new logo or branding system for their Core range, including a new rating system.

The redesign, whilst not revolutionary, is a move to simplify Intel’s Core brand – potentially making it easier for future customers to buy an Intel processor that’ll suit their needs. That’s where the new rating system comes in. It classifies all Intel’s processors from 1 star to 5 stars (from worst to best respectively).

This is the old logo:

core-i7-logo

And this is the new “redesigned” logos:

intelbadge

This is the new rating system Intel is using to classify the performance of its processors:

The new Intel Rating System

[via CNET]

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